Communication Institute for Online Scholarship
Communication Institute for Online Scholarship
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Journal of Media Business Studies
Volume 2(2), 2005

 
CONTENTS
 
McDowell, Walter S., and Dick, Steven J. Exploring the dynamics of power ratios among U.S. radio stations. 1-15
 
  This study explores the dynamics underlying the relationship between a radio station's share of audience and its share of market revenue, recognized by media analysts as a power ratio 
 
Search CIOS databases for resources containing these metaterms:
radio
economics
 
 
Loebbecke, Claudia, and Fischer, Matthias Pay TV piracy and its effects on pay TV provision. 17-34
 
  This article explores how pay TV piracy in Europe affects the legal providers of pay TV services 
 
Search CIOS databases for resources containing these metaterms:
television
law
Europe
European Union
economics
technologies
 
 
Li, Zhan, and Dimmick, John Transnational media corporations' strategies in post-WTO China: Approaches of three global leaders. 35-59
 
  This study examines transnational media corporations' (TNMCs') strategies in the Chinese media market after its WTO entry, employing a theoretical model that involves the interactions of a company's risk in terms of environmental uncertainties and control in terms of equity ownership 
 
Search CIOS databases for resources containing these metaterms:
international development
economics
politics and governnment
Asia
China
Pacific Rim
 
 
Picard, Robert G. Unique characteristics and business dynamics of media products. 61-69
 
  This discussion article explores how media products differ among themselves and how those differences affect the economic forces they encounter, business dynamics of their industries, and the strategies employed 
 
Search CIOS databases for resources containing these metaterms:
economics
organizational