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Journal of Public Relations Research
Volume 28(5), 2016
(Other issues)

 
CONTENTS
 
Sweetser, Kaye D., and Kelleher, Tom Communicated commitment and conversational voice: Abbreviated measures of communicative strategies for maintaining organization-public relationships. 217-231
 
  Guided by relationship theory, this study develops and tests abbreviated operational definitions of communicated commitment and conversational voice as communicative strategies in maintaining organization-public relationships (OPRs) 
 
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public relations
organizational
methodology
 
 
Claeys, An-Sofie, and Opgenhaffen, Michael Why practitioners do (not) apply crisis communication theory in practice. 232-247
 
  Twenty-five in-depth interviews with Belgian crisis communication practitioners were conducted to examine the gap between theory and practice 
 
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public relations
organizational
 
 
Rim, Hyejoon, and Kim, Sora Apologies, crisis communication, responsibility, scholar-practitioner divide, stealing thunder. 248-267
 
  This study attempts to examine the dimensions of corporate social responsibility (CSR) skepticism and to identify the strongest predictor by testing the relationships between the skepticism constructs and public responses 
 
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public relations
organizational
 
 
Jimenez-Castillo, David Beyond mere information transfer: The importance of a relational approach to market-related internal communication. 268-281
 
  Despite the significance of relationship management in any information provision or exchange, public relations scholarship has typically focused on examining the underlying internal communication processes from a transactional perspective 
 
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public relations
organizational